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5 Reasons Inbound Marketing trumps Outbound Marketing (test)

It’s important that we adapt to changes as consumers change the way they research and shop for products and services, in the process eliminating ineffective and expensive traditional marketing tactics like cold calling, direct mail and print and TV advertising.

Whilst instead we leverage tactics that appeal to how the modern consumer shops such as Social Media, Content Creation to SEO.

 

 

inbound marketing Digitall22

 Inbound marketing is a proven way to generate leads, drive sales and effectively grow your business.

Outbound marketing is what used to just be known as “marketing.” It’s interruptive and it pushes itself at an audience, whether the audience wants it or not. TV and radio ads, telemarketing, banner and display ads, billboards, newspaper and magazine ads, cold calling, pop-ups and pop-unders, and contextual ads are all examples of outbound marketing. Outbound marketing has fallen out of favor in the last 10 years.