Data mature organisations achieve three times better business outcomes.
Data is crucial to making business decisions and driving better outcomes. Collected data itself is not particularly valuable, but when it is put in the right context, it delivers useful insights.
You might already have a lot of business data. Imagine if it could be easily turned into actions that directly enhance your bottom line. Or perhaps you are at the stage of starting data collection. Let's reimagine together, how you can get the most out of your digital platforms.
Website analytics as the key to measuring your digital performance
Website is your digital service space, where your customers learn more about you, your products and your services. They get in touch with you and even make purchases based on your website. All of your online channels lead to your website and analytics is a way to oversee the digital side of your business. By having knowledge of your website, we can create growth opportunities and measure the impact of actions taken as well as prove improvement over time.
Customised data with data layer
Considering data privacy and cookies first
At Avidly, we have knowledge of the newest cookie policies and technologies enabling tracking that respects data privacy. As a Cookiebot partner, we provide cookie solutions that follow the best practices. Furthermore, with the increasing need for first-party user tracking, we focus our efforts on server-side analytics.
Planning, mapping, and collecting data
Our first step is to create a data measuring plan, which focuses on the most essential parts of your website and the knowledge you would like to gain from it. Everything from online store purchases to contact forms and chatbots can be included.
Analysis and actionable plans
After determining what website visitors do on your site and what works the best, we can turn the collected data into actions that enhance customer satisfaction and usability of your website and bring you more business.
Visualising data for easy everyday interpretation
Our analytics services include an option for a dashboard solution, in which data is clearly presented. Key figures, visual graphs, and charts crafted to serve your day-to-day needs make interpreting the data accessible.
“Avidly are results driven and always pushing to improve above and beyond targets. They continue to implement and test the latest techniques and analyse data to improve ROI.”
Adrian Leary, Revival Beds