According to the State of inbound 2017, one of the biggest challenges for marketers is to measure ROI for their marketing efforts. Another challenge on the top 10 list is to find the right tools....
10 minutters læsning
Inbound sales are about listening to the prospect and using the information you have about this person to offer the best solution for each lead. But how should you proceed in a sales call to close...
5 minutters læsning
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Any good salesperson knows that there is always room for improvement. It does not have to be huge, course-changing things – even small tips and tricks can make a difference. Therefore, we give you...
4 minutters læsning
As a marketer you have probably heard about marketing automation, but what does it mean and how is it best used in your marketing strategy?
5 minutters læsning
Whenever you read or talk about SEO (search engine optimisation), it’s almost always focused on ranking higher in search engines and the goal is always to become number one. Although this in many...
5 minutters læsning
To achieve the best possible results for both the marketing and sales department there has to be a close working relationship between the two, so-called inbound sales and sales enablement. But what...
6 minutters læsning
Our client, Suksee Ltd, had a business idea to produce, market and sell online training courses by professional specialists and the materials related to those courses. Suksee’s sales were good, but...
6 minutters læsning
Old ways of marketing don’t stand a chance against today’s modern marketing tools and methods such as marketing automation. That is why you have to learn how to use it to reduce your marketing costs...
3 minutters læsning