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Social Media

Your customers use
social media,

can you afford to miss
their attention?

Social media networks have easily become one of the most dominant communication methods. With over two and a half billion people worldwide using social media, it’s no surprise that your customers and prospects are using it too.

If you want to build a brand, drive traffic to your site and share your content with a wider audience then social media should definitely be something you consider using.


...of marketers say they repurpose content across social media channels.

If you’re making content for your inbound marketing campaign, then it makes sense to use that content elsewhere.

Repurposing your content is a great way to extend the reach of that content and social media is the perfect place to do that.

(Source: HubSpot)

Engage with your audience

When you’ve understood your audience, you’ll know where they’re spending their time. This means you can meet them where they are online. As part of your Inbound Marketing Strategy, you’ll be creating content that you can share far and wide using social media. If you’re creating that content and not sharing it, it will start to gather dust.

Not only does social media allow you to share your content, it also allows you to build relationships and enhance engagement between your company and your audience. By tracking key metrics, we’ll determine the best course of action when it comes to sharing your content. You’ll have more and more people interacting with your brand, you’ll influence lead generation and boost those overall brand conversations. Through social media, we share viewpoints in an authentic and conversational way. We share brand messages. We share value.

Do you want to be a thought leader?

As an industry thought leader, you’ll be at the forefront of people’s minds and advancing the conversation within your industry, providing fresh ideas, key information and intuitive messages.






There’s a lot to consider when using social media

Doing social media the right way isn’t always easy or quick. It can take time to build an audience and find out what works for your audience on those platforms. Our specialists research and strategise how to best deliver content to increase engagement and organic CTR. By researching buyer personas, determining how to best connect with them, organising social media schedules and then implementing these decisions, we can increase your online impact. Developing your presence is integral to an overall business strategy, as it’s a process connected to all departments and processes - SEO, content creation, video marketing and so on.

Your audience is key to your growth

No longer can you merely talk to your audience. That very rarely works, social media allows you to talk to them and with them. This is what we aim to do. We actively listen to the conversations about your brand, and what’s being discussed in your industry and then use this data to develop a strong strategy that contributes to your growth.

Amplify your content

Using specialised tools, our social media marketers get your message to the right people at the right time. Blog sharing, tweeting and curated content will help you to amplify your business on the global digital stage.

Through profile optimisation, market research and social media analysis, our social media marketers will tweak any strategy to ensure it remains successful. Building upon previous ideas, attracting followers and staying ahead of the trend is all in a day’s work.

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Real example

Before Avidly, Bermudiana Beach Resort Tapestry Collection by Hilton was very much a blank canvas with no social media presence. This required the Avidly team to build a social audience from the ground upwards, a challenge that was welcomed with open arms by the social team. 

After almost four years of community building and generating hype around the development, Bermudiana Beach Resort has an established presence on social media, thriving on channels such as Instagram and Facebook. Despite starting with nothing, Bermudiana Beach resort has solidified itself as one of the major players in the Bermudiana social media community.


in the pipeline from Organic Social Sources

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Global Partner of the Year - 4 years in a row

Out of the thousands of HubSpot agencies out there, we were officially named HubSpot Partner of the Year for the EMEA region in 2018 – a title that meant a great deal to us all after four years of hard work keeping hold of our HubSpot Partner of the Year crown.


Proven Elite HubSpot Partner

Avidly is one of only a few Elite HubSpot Agencies. This means HubSpot recognise us for our understanding of the platform and our ability to implement the best solutions for our customers.


HubSpot's Partner Directory

It's easy for us and HubSpot to say we're good at what we do, but it's important that you hear that from companies like yours too who are using our services to help them grow. You can see reviews from over 200 customers about their experiences in the HubSpot's Partner Directory.

"The team at Avidly are very knowledgeable & enthusiastic on any subject - be it inbound marketing, web design, or social media - you name it, they know it! And we love working with them because they're always in the know on the latest trends and know what works/what doesn't work through their experience working across different industries and with different platforms."

Trudi Ellis, Weavabel

Curious about social media marketing?

Explore more of our social media marketing by downloading our pricing guide. Discover what we do, how we do it and why it’s so important in today’s market.