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Pelican chooses Zeeland Family as its agile marketing partner

The leading self-storage provider Pelican Self Storage and Zeeland Family begin an all-encompassing marketing cooperation. By utilizing agile methods from the get-go, the aim is to transform the clutter-filled spaces in Finland to better use.

Pelican Self Storage will hand over the development and execution of its operative marketing and marketing plan to Zeeland Family. The cooperation contains both strategic planning, as well as media and digital solutions.

“The self-storage solution provided by Pelican has proven to be an excellent concept, yet one that has stayed relatively unfamiliar to Finns. Meanwhile, in other Nordic countries, self-storage has become a part of daily life”, says Avidly’s Account Director, Sami Haukioja.

“We will show why a warm and well-guarded storage space is the most cost-efficient way to free the limited spaces of homes and companies, and why it will improve both living conditions and work efficiency”

The Avidly cooperative model utilizes agile methods to drive the collaboration of sales and marketing in an effective and flexible way.

“Zeeland Family won us over with their business understanding and diverse know-how. Also, we found their agile and continuous service model extremely compelling in its comprehensiveness, transparency, and productivity. In the future, we are hoping to incorporate this kind of a model in other countries as well”, says Jussi Tolvanen, CNMO (new markets) and Country Director in Finland of Pelican Self Storage.

Further information:

Tuomas Airisto, CEO, Zeeland Family, tel. +358 40 566 1331,

Jussi Tolvanen, CNMO (new markets) and Country Director in Finland of Pelican Self Storage, tel. +358 40 755 1643,

Pelican Self Storage is the leading operator of self-storage in the Nordic countries that provides self-storage for both private and business purposes. Altogether, Pelican Self Storage has 37 storages in Finland, Denmark, and Sweden. All storages are located in central locations and have easy access by car. In Pelican Self Storage, there’s room for everyone.