Marketing Technology
We make marketing technology work for you.
We use data to enhance our aiming and technology to amplify the impact. Make wiser decisions and get the maximum out of your content.
Meaningful marketing technology.
There’s a lot of data flowing through today’s marketing environment, and there will only be more of it over time. Combing through all of this data to figure out what’s important (and sometimes what isn’t) can feel like quite the task. This is why marketing technology companies exist – to help you understand and leverage the flow of information to make the best business decisions.
Martech empowers brands to create, communicate, and deliver their offerings. In modern marketing, it is a staple of digital campaigns. But finding the right platform for you isn’t always easy. Not only do you need to find the right technology, but you also need to find the right partner to work with. You need someone to select and develop the right tools you can use to optimize marketing efforts across any marketing channel.
This is what we do at Avidly. We are a martech agency in the truest sense of the word, 100% marketing and 100% technology.
Martech leads to optimal customer experience.
In modern marketing, most of the actions you can take are built around technology. If you’re thinking of hiring 10 new people for a call centre, what if you instead use social media to optimize your online content so well that people can find you on Google before they even think of calling a support centre? That’s putting customer experience first, and that’s what we do at Avidly.
Marketing for marketing’s sake is never the path to success. If you broadcast the same message to anybody you can reach, it doesn’t work. But when you personalize experiences, when you segment and target your messaging, that’s when people really listen. As a true martech agency, Avidly can be your guide. We can help you add value to your brand, help you to grow, help you become more cost-efficient, and help you create a better overall experience for your customers.
Quantity or quality? Why not choose both?
As the saying goes, “people that aren't used to quality always chase quantity.” And though this can often be true, for example with leads, when you have the right tools at your disposal and the right guidance on how to use those tools, you stop chasing quantity. When you embed martech into your business, you never have to choose between quality and quantity again.
Avidly offers the following martech and data services:
Impacts we've made.
